| This course is designed to offer a strategic
perspective to using the Internet as a marketing tool. It is not a
course in web design or direct marketing. It is a course that will
explore some updated ways of thinking about strategy in light of a
technological revolution. Since this course is taught in a school of
business, you will be expected to draw upon your experience and
knowledge from other courses in order to get the most out of this
class. Think big, and big things will happen!
Download the Course Syllabus Here
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