SIUE Marketing and Communications Wins Five Collegiate Advertising Awards
The SIUE University Marketing and Communications Department received five awards from the 2015 Collegiate Advertising Awards competition.
With entries judged on creativity, layout/design, typography, production, quality and overall effectiveness, SIUE earned gold awards in four categories:
- The SIUE Chancellor’s Report in the annual report category
- SIUE Research and Creative Activities in the Direct Mail – Single category
- SIUE Cougars Fall Sports Schedule Poster in the Poster/Display – Single category
- SIUE Fine and Performing Arts Muny Theater Program Ads in the Magazine Advertising – Series category
The Eddie the Cougar Mascot received a silver award in the Logos/Trademarks/Mascots category. SIUE enhanced its standing from a year ago when it received four total awards, including two gold for the 2014 competition.
The Collegiate Advertising Awards is an elite national program seeking to recognize today’s most talented marketing professionals for outstanding excellence in all forms of advertising, marketing and promotion specific to higher education products and services. The Collegiate Ad Awards allows institutions’ marketing and advertising efforts to compete against similarly sized colleges and universities from across the nation.
All entries are centralized for judging (per category) by a panel of design and education-marketing professionals with decades of combined experience. Gold, silver and bronze certificates are issued by both group and category. SIUE competes in the school group of 10,001-20,000 students.