E3 Fueling Growth

Helping Local Businesses

Some of our most recent accomplishments include:

E3 in Action: SIUE Helps Unleash The Beast

Brad Eastman, founder and CEO of Beastman Tea, developed his premium, cold-brewed, tea to treat his symptoms of dehydration after undergoing surgery and chemother

Students performed an antioxidant analysis comparing Beastman to its competitors, conducted nutritional analysis and taste tests, and developed social media and marketing campaigns to help brand and promote the product.

“Working with the E3 students and faculty at SIUE helped move Beastman Tea to the next level. The students were professional, well-informed, and committed to client satisfaction, and it showed in the results of my project. Thanks to my E3 team, Beastman Tea now has science and marketing savvy to prove Beastman really is the best in taste and nutrition!” - Brad Eastman.

4204 Brewery

4204 Brewery is located in Belleville, Ill. The client has four different aspects to explore:

• Marketing for a beer to be distributed nationally in partnership with the Gary Sinise Foundation
• Nutritional testing on the beer to be distributed
• Experimental small-scale brews
• Solution to an exploding can problem

These aspects will be handled by a chemistry team and marketing team. Business students involved in this project will develop a marketing strategy centered around 4204’s partnership with the Gary Sinise Foundation and first responders for the 10-42 Off Duty beer nationwide product roll-out.

Old Herald Brewery & Distillery

Old Herald Brewery and Distillery wants students to explore the following aspects:

• Composition of whiskey
• Exploration of new aging methods
• General marketing assistance for business

Business students involved in this project will develop a general marketing strategy and assist with other marketing tasks for Old Herald Brewery and Distillery.

Old Bakery Beer

Old Bakery Beer, an organic brewery located in Alton, IL, wants to know if it is worth producing an organic beer even with studies showing that organic beer contains pesticides. Students will develop studies to explore:

• client feeling toward organic beers
• pesticide levels in the beer
• nutritional values in beer 

The studies are organized into three student teams. One psychology team will conduct a survey to explore how clients feel about organic beers, an analytical chemistry team will measure the pesticide levels in the beer, and a nutritional chemistry team will test nutritional values in the client's beer in order to distribute to restaurant chains. 

Pint Perfect

Pint Perfect is a beer tap cleaner that uses a recirculatory method, as opposed to the more common static method. Pint Perfect wants to prove that recirculatory cleaning is more effective than static and determine how much more effiecient it is. The project contains both engineering and microbial growth aspects. Student engineers will design a system where beer will flow through a tap system at set times in order to simulate a "bar experience." The lines of the system will then be swabbed and microbial growth will be determined. 

Dry Street Gardens

Dry Street Gardens is an operation located in Alton, IL that produces spirulina. Spirulina is an algae used as a nutritional supplement. The client wishes to have its strain of spirulina patented. Students will be testing the omega-3 fatty acid levels and protein content of the strain. If a significant difference is found between "normal" values, then the client can take the information and become patented. 

See More Inn

See More Inn is a bed and breakfast located in Waterloo, IL that employs those with intellectual or learning disabilities. The client wishes to draw attention to their activities and encourage community involvement. Seniors in the Applied Communication Study are planning an event to draw the public in, including a sensory-friendly Easter Egg Hunt in the Spring of 2020. The client would also like to develop a business plan. 

Tiny Children's Garden

Working alongside the Successful Communities Collaborative, E3 Fueling Growth students are helping to fund students of Tiny Children's Garden to clean up an area of Washington Park. The end goal of the intiative is to install raised garden beds and clear the area of trash.