2020 Insights Agenda
Thursday, September 17, 2020
Time / Topic / Presenter
8:15-9:00 Check-In & Coffee
9:00-9:05 Kick Off
Josh Reed - Nestlé Purina
Paul Herdman - NICE inContact
9:05-9:10 SIUE Welcome
Dr. Randy Pembrook - SIUE Chancellor
9:10-9:55 Unlocking Growth Through Insights
Vicki Felker - Nestlé Purina, VP and GM Tidy Cats
9:55-10:40 The Power of the Personal - Using Deep Story to Help Your Brand Feel
and Act on a More Human Level
Jim White - Reality Check
Jim Chastain - Reality Check
10:40-11:00 Break
11:00-11:45 Exploring the Landscape of Latest Technologies and Innovations in Market Research
AJ Johnson - Kynetec, Executive Director, Global Operations
11:45-12:45 Lunch
MMR Program - Dr. Tim Schoenecker, Dean, SIUE School of Business
12:45-1:30 The Future of Big Data + Traditional Research
Barry Jennings - Microsoft, Director Cloud & Enterprise Insights
1:30-2:15 Winning the E-Commerce Shelf
Eric Hoying - Edge by Ascential
2:15-2:35 Break
2:35-3:20 Building Financial Targets Through a Consumer-Based Approach
Dave Mihanovic - Former VP Insight and Analytics at Hallmark
3:20-4:05 Bayer
TBD
4:15-6:00 Cocktail Hour
