SIUE Marketing and Communications Wins Seven Collegiate Advertising Awards
The SIUE University Marketing and Communications Department received seven awards from the 2016 Collegiate Advertising Awards competition. SIUE enhanced its standing from a year ago when it received five total awards, including four gold for the 2015 competition.
With entries judged on creativity, layout/design, typography, production, quality and overall effectiveness, SIUE earned gold awards in five categories:
- The SIUE Chancellor’s Report in the annual report category
- Summer Concert Series Signage in the poster/display series category
- SIUE Cougars Wrestling Poster in the sports/specific category
- Taggables in the TV/video/advertising/PSA-series category
- East St. Louis Marketing Brochure in the brochure-multiple pages category
The 57 Things to do at SIUE series received a bronze award in the social media marketing category. The SIUE marketing and communications website also earned a bronze in the website design category.
The Collegiate Advertising Awards is an elite national program seeking to recognize today’s most talented marketing professionals for outstanding excellence in all forms of advertising, marketing and promotion specific to higher education products and services. The Collegiate Ad Awards allows institutions’ marketing and advertising efforts to compete against similarly sized colleges and universities from across the nation.
All entries are centralized for judging (per category) by a panel of design and education-marketing professionals with decades of combined experience. Gold, silver and bronze certificates are issued by both group and category. SIUE competes in the school group of 10,001-20,000 students.
